Monday, January 07, 2008

SEO

SEO
 
The term seo stands for search engine optimization.  Any legitimate seo company now conducting business on Google has a responsibility to give their clients the top rated seo services available.  Following closely the Google Tools for Webmasters is an important first step in the overall seo process.  In this new world of seo technology, it comes down to the fact that producing significant backlinks to promote websites is the rule of thumb.  Many people today think that using automated seo systems to obtain top positions on Google is the rule of the day, while this is a gross misconception.  There are many schools of seo thought that pervade the internet.  The so called seo gurus found on several of the esteemed groups claim success with top ratings on Google by using specific algorithmic terminology.  In actuality, seo is a simple process of writing keyword specific information, submitting that information to heavily spidered sites and consistently watching the ebb and flow of the net.  No one person or seo organization has the market cornered on seo techniques.  In fact, the process can be learned by anyone who watches, learns and follows closely the rules and regulations of the most powerful search engine of all.
 
SEO training becomes an integral part in the life of an seo expert.  They must spend time developing particular writing abilities for the search engine spiders.  Most do not have this ability.  Its a given that time, consistent effort, maintaining focus and purpose and other elements are needed in an effective seo campaign.  There is never a need to be overly rushed in this process as Google has a way of thwarting excessive use of black hat techniques in the quest to gain top ratings on the search engines.
 
For a great majority of people, seo is a mystery wrapped in an enigma.  They think that seo gurus know secrets that no one else has access to.  In fact, this is truly a misconception.  Good search engine rankings on Google, Yahoo, MSN, WindowsLive and the other major search engines can be accomplished by almost anyone willing to be patient and determined.  I tend to call seo an art and a science.  It is my learned opinion that the reason most are not successful on the internet is they lack the basic education to learn the techniques that work.  Let me caution anyone reading this article.  There is no software program, no quick fix and absolutely no way to buy your way to top positions other than pay-per-click ads.  In organic seo, the process is the same for everyone.  Buying keyword specific domains, tagging those sites correctly and maintaining poise are the key ingredients to top organic search positions.  People who try to buy their way to the top of this mountain are simply throwing their money away.  I am sure that the heads of these software companies will disagree, but after years of intensive research into the art of seo, these are my findings and my results as well.
 
Patient determination, focus and dogged determination play an integral part in any effective seo campaign.  Diligence and visualization also come heavily into play here as well.  My most successful seo campaigns often take months of intensive work to accomplish, but I never give up.  I simply keep placing the information to press releases, ezine articles, blog posts and forum posts and I know without a shadow of a doubt, that I will accomplish the high traffic keyword that I am attempting to master.  There is a basic rule of thumb in any seo campaign.  While no one can guarantee sales from obtaining top positions, without those search engine rankings, no one will view the site.  The term taking a shot heavily applies to marketing online.  Once you obtain the positions, its time to be patient for the people to begin viewing the presentations.  Having traffic to the site in adequate amounts will eventually lead to signups and sales.
 
The ever changing systems of Google, Yahoo, MSN and all the other major search engines is something that I closely monitor.  Its important to remember that no one has all the answers to promoting online.  Testing and retesting constantly is all part of the seo process.
 
 
Butch Hamilton-SEO Master
806-874-3314
806-205-0648
fax 806-874-0036
Office Hours:  M-F 9-6 CST
http://superior-seo-services.com

 

Virtual Office and Risk Reversal


Virtual Office and Risk Reversal

 

Virtual Office is a system that enables anyone anywhere in the world to interact with others as if they were sitting in the same physical office. You can't hold meetings, make presentations, record sessions, and do anything else that you could actually do in a physical office but now virtually. This system is so powerful that we left the consumer tested as long as they want then purchase it when they're ready. We call the system risk reversal.

 

In doing business with anyone you want to make sure that you do business based on a risk reversal process. What is risk reversal? Risk reversal is when the person or company that you are considering doing business with takes all the risk up front and you get the rewards.

 

In doing business with anyone who follows the risk reversal process they will always put the customer first, instead of the product sale. So many times companies are only out to get the sale, so they will promise everything, and once they get the money they're off to the next sale. You want to do business with a company that put's the client first and the sale second. When you find a company that will take all of the risk up front, not knowing whether you were going to buy the product or not you have got a good solid company to do business with.

 

Risk reversal is exactly what it say's, the risk is reversed back to the company and not the consumer. In most cases whenever a product is sold the consumer bears all of the risk. For example when you buy a car you have to pay for the car before you can drive it any great distance. If you want to test a television set you have to buy at first then take it home and use it. In almost everything the customer bears the risk. Now let's reverse this and put the company in the position to bear the risk and let the consumer get the rewards. In other words use the product before you buy it, or be able to see the product before you buy it. Most of the time consumers have to put up their own money to test the product than ask for their money back if they don't like it. What is wrong was seeing the product and using it first?

 

Consumers are educated two give up their money first when buying a product or service and then deciding whether that product or service is what they want. If you find that the product or services are not what you want then you have to go through massive steps to get your money back. When you tie up your own money you create a lost opportunity cost of not being able to use those dollars somewhere else. Over the years businesses have through many mechanisms and tricky marketing persuaded consumers to give them their money. This forces the consumer into an analytical mode making them shop for the best product or service. Companies that practice risk reversal are able to let the consumer use the product and get comfortable with it before they actually purchase it. This creates a lasting sale and a satisfied customer. Consumers don't want to be put into a comparative mode when trying to buy. They simply know what they want and want to try it before they purchase it. The more comparative the consumer gets the more frustrated they get.

 

As competition gets more intense you will see more businesses switching to a risk reversal method of doing business. No longer will companies be able to push the consumer around, and force them to take unnecessary risk before they purchase their products. Although many companies have figured out that if they let the consumers use the product for a considerable period of time, they will get so comfortable with it, they will not change or go test another company's product. They will stick with the one that they're using.

 

Virtual Office gives you a risk reversal system where you can use the product as long as you want before you buy it. You can sign up for a three seat Virtual Office, use it for as long as you like, then upgrade to a paid Virtual Office whenever you're ready.   We take all of the risk, with a consumer getting the full benefit of ownership until they're ready to buy.

 

We also take risk reversal another step further by providing a free Virtual Office International Symposium to teach the consumer how to set up their own Virtual Office, and learn Search Engine Optimization, and Search Engine Marketing from some of the most brilliant minds on the Internet. It is our focus at Virtual Office to make sure that we put the consumer first and the product second.   We can do this because our product is second to none in the market place. We feel that if we take the time and educate the consumer then we will develop a relationship that will be lasting and profitable later. We don't care about the immediate gratification but what the relationship brings.

 

If you would like to sign up for our Virtual Office International Symposium go to http://unitednations.imasite.com and sign up. You will begin to get information from Mr. Butch Hamilton, SEO Master and Dr. Raymond Jewell, Economic Advisor about the Virtual SOHO [Small Office Home Office] Office and how to set one up. Simply follow the instructions in the emails you get and then come to the Symposium. The emails will instruct you on how to set up your own Virtual Office along with several other steps that you will need to follow. We want everyone on the same page in thinking before the Symposium.

 

Thanks for reading,

 

 Dr. Raymond Jewell

http://financialfreedomradio.info

http://financialfreedominsight.com

http://blogfather.net/blogs/virtualoffice.xml

 

Butch Hamilton-SEO Master

http://butchhamilton.com

http://ask-butchhamilton.com

http://butchhamilton.4f500.com

http://virtualsohooffice.com

 

 


--
Raymond Jewell PhD
610-637-4884
Skype: rbjewell