Wednesday, April 30, 2008

Business Opportunity Leads - Guaranteed Signups

Business Opportunity Leads - Guaranteed Signups
- by Bill Brine-Lead Generation Master

Have you ever come across these ads promoting a "Guaranteed Signup' service? For parting with your money, you are guaranteed to have people sign up into your downline, no matter what business opportunity or MLM company you are promoting.

It all sounds good, but think about it for a second: how can anyone guarantee what another person will do? Sure, you may get people signed up in your downline, but will they do anything once they do sign up? Probably not, and here's why:

There are two basic ways in which these companies work:

1) They hire people and pay them 10 to 15 cents per signup. These 'signups' have no interest in doing anything more than entering their contact details into a signup form. These are not people who have any interest building a business.
They probably do not have the financial resources either. They will simply sign up in your downline, trash all your emails, and forget about you.

One company I came across was offering 100 guaranteed signups for $80.00. If they are paying these signups at 10 cents per lead, that's a profit margin of about 85% or better on your order. No wonder there are so many of these guaranteed signups services out there!

The same company indicated that their guaranteed signups would be at least 90 days old or older by the time you got them. By that time they would have forgotten what they signed up for. Do you think these are people you will be able to do business with? I don't think so!


2) Other services will provide 'surveyed signups'. These are people who have been given some incentive other than money to sign up, usually through some lead generation website where they have been asked some general questions and have been told they will be contacted by the business owner. You may get a few gems in this crowd, but its the same problem you run into when you purchase leads: 99% of them have no real interest, have forgotten they signed up, or are tired of hearing deals pitched at them. The result: lots of frustration for you and no real increase in your business.


Personally, I never have used one of these services. It all seemed like a scam to me.

I don't buy leads. I don't buy guaranteed signups. I buy customers. Customers who purchase products on a regular basis. Customers who provide me with a stable and growing source of income while I concentrate on prospecting correctly for other serious business builders as part of a powerful prospecting team.

I don't waste my time cold calling, buying worthless leads, and certainly not on guaranteed signups.

Want to see how? Come join me at

http://www.ItsGoodBusiness.net

Stop wasting your time and money!

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